This week, the spotlight is on local publishing company, Legens Publishing. Enjoy getting to know this Miami small business. If you or someone you know should be spotlight, feel free to send me a message at: www.corallaw.com.
What is your business name?
How long have you been in business?
What industries do you serve?
Bookstores and Internet-Interactive children’s website
What motivated you to start your own business?
Business development is a talent that I have always possessed. The lack of employment opportunities in the present economy served to remind me of how much I have enjoyed entrepreneurship in the past, and it propelled me to take on another business endeavor.
If there is one aspect of your business that sets you apart, what would it be?
Involving and nurturing needy children. Guiding them to believe in themselves and to pursue their dreams. Grooming them for their future careers.
What is your favorite part about owning a business?
I enjoy growing a business; it offers me an opportunity to provide others with the chance to expand their talents and develop their dreams. I enjoy mentoring others and seeing them excel.
Who is your ideal client/customer?
Children age five to twelve, their parents, and grandparents
What is something that you have learned as a small business owner that could assist other small businesses?
Entrepreneurship affords one opportunities to serve the community outside of the boundaries and limitations that large organizations implement.
Is there anything else that you would like to share about your business?
Legens’ vision is to establish a not-for-profit foundation for needy children in which the children will have a hand in the operation of the business. The hands-on opportunity for learning, by having children earn a seat on the “Chalk Board of Directors” of the company, will give children the opportunity to learn the basics of marketing and promotion, business skills, and virtual teamwork as they strategize and communicate with each other via the internet.
Legens is planning to create a repertory acting/performing company designed to entertain as well as to educate children. We will offer youth a wholesome outlet for their imaginations while simultaneously grooming them for their future careers as they deal with the challenges of growing up.
Legens Publishing was just awarded a $5,000. government grant. The funds will be used for current and future promotional and marketing plans, to make the website more educational and interactive, to offer children a club membership and an opportunity to learn the basics of marketing and promotion by earning a seat on the “Chalk Board of Directors” of the company. The grant was offered by Miami Dade Community Action Agency as a Micro Enterprise Grant and it was my first attempt at grant writing!
Over its lifetime, Legens Publishing hopes to accomplish the establishment of a foundation for needy children in which the children will have a hand in the operation. I aspire to create a repertory acting/performing company to entertain as well as to educate children to pursue spiritual and personal growth as they deal with the challenges of growing up.
We have held two book signings at Borders Books at the Dolphin Mall (picture above) and already have a long list of future regional events planned. Barnes & Noble has purchased the book for their New York store and I expect it will be available in all the Barnes & Noble and Borders' stores very soon.